Are you in the market for a digital single lens reflex? If you are then, according to the market research department at Canon you are not on your own. Forty-three per cent of potential digital customers are thinking of an SLR. So what’s keeping the credit card in the wallet?
Several things – price, weight and complexity. Well, price is no longer a valid reason for avoiding the SLR. Entry level SLRs are about the same price as the better quality compacts. And weight has come right down with both Canon and Olympus boasting about their feather-light models, the Canon 1000D and the Olympus E-420.
Olympus say their potential customers want an SLR that works just like the co[...]