AOL (NYSE: TWX) behavioral targeting unit Tacoda will terminate the existing inventory contracts with web publishers within 30 days, the company said in e-mail to clients last week. The e-mail, obtained by Venturebeat, has the words "transition update" at the top and says that this action is related to Tacoda's integration into Platform-A, the umbrella company for AOL's network of online ad services.
-- Expanding, not shutting: I spoke with Lynda Clarizio, president of Platform-A, about the latest developments on Tacoda's integration into Platform-A as she was heading home on a train Saturday afternoon. She took issue with a number of points in the Venturebeat piece, insisting that the[...]